May / June, 2008

When Los Angeles turns purple with the beautiful blooming Jacaranda trees, we can't help but smile. Spring is here and Summer is just around the corner. Our free Runyon Canyon yoga classes are overflowing with positive, healthy, open minded people. Last year our largest class reached 85 people... let's see if we can break 100 this year!

For many, the Jacaranda trees symbolize Spring. For us, they also symbolize the start of something new and powerful. It was six years ago when the purple trees were in bloom that we first picked up poi and started spinning. Our lives have never quite been the same. Whether it's yoga, spinning, gardening, hiking, or something else. Start a new positive habit in your life and celebrate it with the blooming Spring flowers!

Fire Groove
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In This Issue...






Check out Fire Groove in
944 magazine!



Kamala, Hannah and Lester with their fourth sibling Ben at Fuente Eterno


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Archives

World Groovenation
What's new? Upcoming workshops, classes and performances!
Fire Groove Rocks Playboy Golf Party
The ladies of Fire Groove stopped the show at the Playboy Golf party at the Roosevelt Hotel in Hollywood with glowing angel wings, blingy hula hoops and shimmering flags.
SpinStar Grooveshop Series
Join Fire Groove May 10th - 12th for a series of workshops that focus on breakthrough spinning concepts taught by 9 international spin stars coming from as far as Japan, Scotland, France and Germany!
Getcha Hoop Groove On!
Hooping is one of the hottest new workout trends, but is it right for you? Well now you can find out for free with our new online instructional video series.
New Fire Dance Classes Start mid-May
Fire Groove will be offering their next 6 week session of classes in poi, staff and hoop in mid-May. Spinning is the perfect way to tone your body while reducing stress and having fun!
News from the Shop
Check out these four new products added to our online shop: Colorful Double Groove Staves, sexy Groove Girl Hair, 8 new hoop colors and an awesome Contact Staff instructional DVD.
Birth of a Fire Dancer
This is a story about an exceptional couple, Elena and Grant Cardone who are living proof that when you set your mind on something, no matter how out of reach or challenging it may be, it will come to fruition.
Spinagogue Los Angeles
For the second year in a row, Zan, Greg and Noel came to Los Angeles to share their newest craziest poi and staff material with the Fire Groove community! Check out this cool video that sums up the weekend.
Spinner of the Month
Aaron Rohrer from Eugene Oregon shares his love of spinning with us through an interview and video.
 

 
World Groovenation

Everyday
10:30 - 11:45 am

Free Yoga at Runyon Canyon in Hollywood
10:30 - 11:45 am everyday of the week! Sink your toes into the grass as the sun smiles down on you and the breeze sweeps away your stress.
* Monday & Wednesday: Hannah
* Tuesday & Thursday: Kamala
* Friday: Daniel
* Saturday & Sunday: Steve

6:00 - 7:00 pm
Everyday except Fridays!

Free Sunset Yoga at Runyon
* Monday & Wednesday: Daniel
* Tuesday & Thursday: Nicole
* Saturday & Sunday: Steve
May 10th - 12th SpinStar Grooveshop Series
Join Fire Groove May 10th - 12th for a series of workshops that focus on breakthrough spinning concepts taught by 9 international spin stars coming from as far as Japan, Scotland, France and Germany!
May 17th Free Intro to Poi, Staff & Hoop in LA
Saturday, May 17th ~ 1:30 - 3:30pm
Dance Studio No. 1 ~ 2037 Granville Ave. LA, 90025 (Map)
Curious about learning how to fire dance? Bring a friend and come on down, no RSVP needed!
May 19th New 6 week session of Poi, Staff & Hoop Classes Start in Los Angeles. Classes start in the LA area. Spinning is the perfect way to tone your body while reducing stress and having fun! Reserve your spot in class today!
  May 23rd - 26th Lighting in a Bottle
Escape the city for a magical forest adventure. This green festival has an amazing lineup up musicians, performance, workshops and art.
  June 29th Free Spin Jam in the Park
Runyon Canyon ~ 12:00 - 3:00pm
~ this will be held the last Sunday of every month! ~
Bring your poi, staff and hoop and join us in the park. All levels are welcome!


 
Fire Groove Rocks Playboy Golf Party
 

The ladies of Fire Groove stopped the show at the Playboy Golf party at the Roosevelt Hotel in Hollywood with glowing angel wings, blingy hula hoops and shimmering flags. For the first time ever the groovalicous dancers were almost over dressed, surrounded by beautiful and completely naked body painted women. You can bet that the men of Fire Groove were there in full force to help regulate this party!

Check out our website to see which smokin' hot Hollywood parties you'll find us at next!

Check out more pictures @ FeelItOut.com


 
SpinStar Grooveshop Series
 

Thanks to this years Fire Drums gathering in the Santa Cruz Mountains, many international spinning celebrities are converging in the Los Angeles and San Francisco area. This gives us an opportunity to host a special series of Grooveshops! Join Fire Groove May 10th, 11th & 12th for a series of workshops that focus on breakthrough spinning concepts taught by 9 international spin stars coming from as far as Japan, Scotland, France and Germany!

The All-Stars

Sage: Austin TX Andy: Germany Anah: Los Angeles Ima: France
Rovo: Albany, NY Arashi: Austin TX Yuta: Japan MCP: Scotland
Grimm: Cincinnati      
     

Cost, Location & Reservations Here

LA Schedule:
Saturday, May 10th
Studio A
12:30 - 1:50 PM ~ SAGE ~ Dance & Movement w/ Poi: Beg/Int
2:00 - 3:20 PM ~ YUTA ~ Big Circles w/ Poi: Beg/Int
3:30 - 4:50 PM ~ SAGE ~ Dance & Movement w/ Single Staff: Beg/Int
5:00 - 6:20 PM ~
MCP ~ Anti-Spin & Isolation w/ Double Staff: Beg/Int

Studio B
2:00 - 3:20 PM ~ ANDY ~ Mix it Up w/ Poi ~ Atomics, Hybrids & More: Int/Adv
3:30 - 4:50 PM
~YUTA ~ 16 Poi Stalls: Int/Adv

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Sunday, May 11th
Studio A
2:30 - 3:50 PM ~
MCP ~ Contact Staff: Int/Adv
4:00 - 5:20 PM ~ IMA ~ Dance, Throws & Catches w/ Double Staves: Int/Adv

Studio B
2:30 - 3:50 PM ~ ARASHI ~ Things Every Poi Spinner Should Know: All Levels
4:00 - 5:20 PM ~ ANDY ~ Meteor: Beg/Int
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Monday, May 12th
Studio A
6:00 - 7:20 PM ~ ROVO ~
Exploring Polyrhythm: Int/Adv ~ FREE CLASS! (click for details)
7:30 - 8:50 PM
~ ANAH ~ Hoop Tricks & Combos: Int/Adv
9:00 - 10:20 PM ~
ROVO ~ Contact Poi & Tricks: Int/Adv

Studio B
9:00 - 10:20 PM ~ GRIMM ~ Fan Spinning & Movement: All Levels ~ JUST ADDED!



Performance at the Lantern Festival ~

After these workshop on May 10th, head down to the Lantern Festival and see all of these amazing international spinners throw down a mad fire set. They will go on around 1:30am.


 
Getcha Hoop Groove On!
 

Hooping is one of the hottest new workout trends, but is it right for you? Well now you can find out for FREE with our new internet instructional video series. You'll learn everything from history and proper warm-ups to hooping around the waist, hips and chest. If you don't already have a dance hoop (it should be larger and heavier than those you buy at toy stores), you can grab one from our website. We just added some beautiful new colors!

So get ready to hoop your way to a healthier, sexier more playful you! We will be starting a new 6 week session in North Hollywood and Santa Monica mid-May, so if you are loving what you see and how you feel, come and join us in the studio for some sweat drenching fun!

See Videos Here:

 
Expert Village
YouTube


 
New Fire Dance Classes Start mid-May
 

Fire Groove will be offering their next life changing 6 week session of classes in poi, staff and hoop in mid-May. Spinning is the perfect way to tone your body while reducing stress and having fun! These classes combine aspects of martial arts with dance and yoga to bring a sense of balance and strength to your body and life. For more information or to reserve your spot e-mail reserve@firegroove.com.

Free Intro to Poi, Staff & Hoop
Saturday, May 17th ~ 1:30 - 3:30pm
Dance Studio No. 1 ~ 2037 Granville Ave. LA, 90025 (Map)
Curious about learning how to fire dance? Bring a friend and come on down, no RSVP needed!


LA Schedule of 6 Week Classes
May 19th - July 2nd


Santa Monica

Tuesday's
7:00 - 8:30 PM - Poi Groove Advanced I
8:30 - 10:00 PM - Poi Groove Basics

Wednesday's
7:30 - 9:00 PM - Staff Groove Basics

Thursday's
8:00 - 9:30 PM - Poi Groove Intermediate

Saturday's
1:30 - 3:00 PM - Poi Groove Basics
3:00 - 4:30 PM - Hoop Groove Basics

Sunday's
2:15 - 3:45 PM - Staff Groove Basics
3:45 - 5:15 PM - Poi Groove Advanced II


North Hollywood

Monday's
6:30 - 8:00 PM - Poi Groove Basics
8:00 - 9:30 PM - Contact Staff

Wednesday's
7:00 - 8:30 PM - Hoop Groove Basics
8:30 - 10:00 PM - Hoop Play

Costs:
12 Class Groove Pass = $240
6 Class Groove Pass = $150
Deposit = $100

Click Here for More Details on Location, Schedule and Costs

Summer Specials

* Save $50 ~ Bring a friend! You'll have a lot more fun, challenge each other, and... you will save $50 for each friend that signs up for the 12 Class Groove Pass.

* 1 Free Pole Dancing Class ($25 value) ~ Sign up for a 12 Class Groove Pass and get a gift certificate for a free pole dancing class!
Pole Dance classes include a yoga-inspired warm-up, slow, seductive floorwork and amazing pole spins and tricks. Cat Moves will show you how to create a beautiful flow between all of your movements. This card may be applied to any pole dance class or workshop. Guys, sorry no class for you but collect a gift certificate to give to your favorite female! Check out the CatMoves for more details.

Free Spin Jam in the Park
Starting Sunday, June 29th ~ 12:00 - 3:00pm ~ this will be held the last Sunday of every month!
Runyon Canyon ~ We'll be in the fenced off grassy area at the base of the park. Enter on Fuller.
Bring your poi, staff, hoop, drum or guitar and join us in the park. All levels are welcome!


Photos by Curious Josh



 
News from the Shop
 


Double Groove Staves

These friendly staves are hard to put down! Whether you're just practicing or even if you are performing, you will get noticed with these bright eye-catching staves. Also check out the new Blue color in our Groove Staff and Groove Poi!
   
GrooveGirl Hair Falls

Are you tired of wearing a beanie or a bandana when you perform with fire? Are you sick of singeing your real hair? Do you have bad hair days? Groove Girl Hair is your answer! Throw on one of our beautiful falls and you'll instantly notice the transformation. Groove Girl Hair will make you feel more glamorous, confident and sexy then ever before.

Groove Girl Hair is nonflammable, synthetic hair that looks and feels completely natural.
   
Sassy, Juicy, Blingy New Hoops

These bright hoops are perfect for both eye-catching performances and playful practice. Get ready for hours of sweat drenching fun and watch as your body transforms. Our special hoops are heavier and larger than those that we used as a kid which makes them easier. They have a 38" diameter and are made from 1" wide tubing.
   

Contact Staff Instructional DVD

Contact Staff is an exciting and innovative form of spinning that focus on manipulating a staff using the entire body. This DVD contains 34 lessons providing in-depth instruction, as well as inspiring appearances by a host of international celebrity spinners including Fire Groove! Acclaimed spin instructors Noel Yee, Greg Maldonado and David Barron will guide your journey from practice to performance (subtitled in Spanish and French).


 
Birth of a Fire Dancer
 

It's always a treat to get those phone calls from someone who has seen your video's or a show and you can hear the excitement in their voice as they talk to you about performing at their event. It makes us remember why we do this, turning a show into a creation... a dream rather than just another job. Elena Cardone was one of those people, gushing with excitement and compliments... she said "my husband loves you girls, y'all are hot, but the guy that throws those big fire balls we have to get him too!" She went to to explain that the party was for her husband, Grant Cardone's book release/birthday party. She wanted to transform her beautiful villa into a Moulin Rouge themed party with interactive fire and burlesque entertainment lead by Fire Groove.

When I got home, I had a letter from Elena who wrote, "I want to learn how to fire dance and hoop, looks like a great workout!" I responded with, "if you started learning now, you could be dancing with us by the time her husband's party rolled around in 2 months. Elena said she almost fell off her chair laughing when she read the email. Grant looked at her and said "go for it, you can do it!"

Elena is the kind of woman who knows she can do anything she sets her mind to and so she went for it! She started spinning poi four times a week 2-4 hours a day, she was rocking it! About 2 weeks out from the party we decided it was time to start practicing with fire. Grant came out to film Elena's first light up, which was beautiful. He was so inspired, he decided that he wanted to eat fire! Hannah and I sat down right then and there and gave him a mini lesson... he listened closely, really taking in our instructions on how to eat fire safely and then gave it a shot. Not surprisingly, Grant got it right away! Elena lit up over 30 times over the next few weeks, practicing her routine on fire and nailing it!

The night of the party came and Fire Groove arrived dressed as if they had just stepped out of the Moulin Rouge, from top hats to jewels, pinstripes to curly mustaches... The ladies rocked out two smokin' dance routines to "Diamonds" and "All that Jazz" the men rocked the floor to the "Stray Cat Strut" and the highlight of the evening was when a cloaked figure stood on the floor with all of the Fire Groove dancers. 50 Cent's hit track "In da Club" came blasting out of the speakers and after a few minutes of a high energy hip-hop / burlesque piece... the cloak was dropped to reveal Elena Cardone! The crowd went crazy! She performed her fire poi set flawlessly, in front of 500 friends and family members! What an amazing first performance! Just when you thought you had seen it all, Grant's cake is presented with two huge burning torches. After a rowdy round of Happy Birthday, Grant takes the mic and explains, "Why would you blow fire out... when you can eat it!" and like a pro he takes a flaming torch and surprises the entire party by placing it in his mouth and extinguishing the flame.

Grant and Elena are two of the most beautiful and kind people we have come across. They are generous, encouraging, ambitious and prove everyday, that you can do anything you set your mind too.

Check out Grant's new book "Selling - The Secret to Success" it will improve every aspect of your business and life.